Connect Google Business Profile to Marketing Tool Sunbots

Bottom line: Connect Google Business Profile to Sunbots from Connectors at /dashboard/channels: click Connect on the Google Business Profile row and approve Google's consent screen with the account that manages your clinic's listing. Once the listing links, a first review sync starts in the background. The Overview tiles at /dashboard/google-business fill after the daily sync. It works on any plan.

In short:

• You need a role on the listing, the Google account that holds it, and a Sunbots workspace. One location per workspace.
• Six steps: Connect, Google consent, check the location, open the Overview, press Sync now on Reviews, glance at Automation.
• Afterwards, reviews refresh every 4 hours, the four performance tiles refresh daily at 08:22 IST, and the optional digest goes out on Sundays at 14:30 IST.
• The usual slips: the wrong Google account, a second listing, counting Google Business Profile as your first social channel, and waiting on the Avg rating tile.

Before you start

Google Business Profile is the listing patients see on Google Search and Maps: name, hours, phone, photos and reviews. To connect Google Business Profile to marketing tool Sunbots, you approve access on Google's own consent screen.

Have these ready:

• A role on the listing that lets you manage it. Google calls the roles Owner and Manager, and one Owner is the Primary Owner. If a former agency controls your clinic's listing, ask them to add you as an Owner or Manager first. Google's Help page has the current role rules.
• The Google account that holds that role. Signing in to Sunbots with Google does not connect the listing. Sign-in asks only for basic profile details and your email. The connection is a separate consent for a different permission.
• A Sunbots workspace on any plan. Presence is ₹30,000 a month, Growth ₹55,000 and Domination ₹80,000, each + 18% GST.

One rule up front: one Google Business Profile location per workspace. A single-clinic practice fits exactly.

Steps: how do I connect Google Business Profile to a marketing tool?

1. Connect — Open Connectors at /dashboard/channels. The tab strip reads Connected Accounts · Website · Google Business · Leads & CRM; stay on Connected Accounts. The page opens on Social. Click the Local & Search card above the list, then click Connect on the Google Business Profile row.
2. Google consent — Google opens its own screen. Choose the account that holds the role on the clinic's listing, not a personal Gmail with no role on it. Sunbots requests one permission, the business.manage scope for managing your Business Profile. It is what lets Sunbots read reviews, publish the replies you approve, and edit hours and photos. Approve it.
3. Check the location — If that Google account manages exactly one listing, Sunbots links it on its own. The dashboard shows the toast "Google Business Profile connected — 1 location." Sunbots handles one listing per workspace. If the account you pick manages several listings, message the Sunbots team on WhatsApp before you connect, or approve with an account that holds only this clinic. Once linked, Sunbots starts a first review sync in the background.
4. Overview — Click the Google Business tab in the Connectors strip, or go to /dashboard/google-business. Before connecting, this page said "No locations connected" with a Connect Google Business button. Now the Locations tile reads 1. The Overview tab holds four performance tiles: Profile views, Calls, Directions and Website clicks. A 7d / 28d / 90d switch sets the range, and each tile shows its change against the previous period of the same length. They may read zero until the first daily sync. Below them sits the GET MORE REVIEWS card with Copy link and Download QR. The Business info and Photos tabs edit the listing itself; see updating hours and photos.
5. Sync now — Open the Reviews tab. Your Google reviews should already be here from the first sync. With "Auto-draft AI replies on new reviews" on by default, new reviews get an AI draft. Press Sync now whenever you want a fresh pull. Nothing publishes on its own. Every draft waits until you press Approve & publish. Replying to Google reviews with AI drafts covers the approval flow.
6. Automation — Open the Automation tab, headed "What runs without asking". Two toggles sit here. "Auto-draft AI replies on new reviews" is on by default. "Send a weekly digest" stays off until you switch it on. Optionally, add addresses under "Recipients (comma-separated emails)" and press Save recipients. Leave the defaults for today. The Google Business automation guide sets up the Sunday digest.

What to expect next

Reviews first. A first sync starts the moment you connect. From then on reviews refresh every 4 hours, and Sync now forces a pull in between. A new 1- or 2-star review raises an alert to the workspace owner.

Performance numbers after that. Profile views, Calls, Directions and Website clicks refresh once a day at 08:22 IST (02:52 UTC), so the tiles start to fill after the next daily sync.

The weekly digest goes out on Sundays at 14:30 IST (09:00 UTC) once you switch it on. With no recipients saved it goes to the workspace owner. Add addresses under Recipients and press Save recipients to send it to others.

One thing to know. In the header strip above the tabs, the Avg rating and Hours tiles show "—" in the current build.

Common mistakes

• Signing in with the wrong Google account. Google connects whatever account you pick on the consent screen. Picture a clinic in Bopal whose listing sits on the shared reception Gmail. If you approve with the owner-doctor's personal Gmail instead, the listing may not appear. Use the account that holds the role.
• Trying to add a second clinic to the same workspace. It holds one location. Settle which branch it is for before you click Connect.
• Counting Google Business Profile as your first channel. The onboarding gate "Connect at least one channel" needs a social account; Google Business Profile does not count. See connecting your first social channel.
• Waiting for the Avg rating and Hours tiles. They show "—" in the current build. Watch the Locations tile and the four performance tiles instead.
• Expecting Sunbots to ask patients for reviews. It sends no review requests, SMS or WhatsApp messages. Copy link and Download QR give you a Google review link for your listing to share yourself, at the front desk or on a bill. Getting more Google reviews with a QR code shows where to put it.

Frequently asked questions

Can I connect more than one clinic location?

No. Sunbots manages one Google Business Profile location per workspace. If the Google account you pick manages several listings, message the Sunbots team on WhatsApp before you connect, or approve with an account that holds only this clinic.

How often do reviews update?

Every 4 hours, automatically. A first sync also starts the moment you connect, so the Reviews tab should not sit empty while you wait for the schedule. Press Sync now on the Reviews tab whenever you want an immediate pull. A new 1- or 2-star review raises an alert to the workspace owner when the sync that finds it runs.

Why do the Overview tiles show zeros right after connecting?

Because Google performance data is pulled once a day. Profile views, Calls, Directions and Website clicks refresh at 08:22 IST, so they may read zero until the first daily sync after you connect. The Locations tile shows 1 straight away. Avg rating and Hours show "—" in the current build. Reviews do not wait for the daily job.

Does connecting Google Business Profile count as a social channel?

No. The onboarding gate "Connect at least one channel" counts social accounts only, and Google Business Profile does not satisfy it. It lives under Local & Search on the Connected Accounts tab, next to Google Search Console. Connect Google Business Profile for reviews, hours, photos and local numbers, and connect a social account separately to clear the onboarding gate.

Related guides

• Reply to Google reviews with AI drafts
• Google Business Profile optimisation checklist
• Marketing for clinics
• How Sunbots works
• Plans and pricing

For a walkthrough of the Google Business page on your clinic's own listing, talk to the Sunbots team on WhatsApp at +91 91041 77936.